When people hear “WordPress e-commerce,” they often dismiss it or even laugh. But that’s because they don’t understand the power behind WooCommerce.
Let’s break it down.
Facts About WooCommerce
WooCommerce is not just an add-on for WordPress—it’s a full-fledged e-commerce platform that powers some of the biggest online stores in the world. It provides flexibility, scalability, and cost-effectiveness, making it the perfect choice for businesses of all sizes.
Here are the facts:
- 3.6 million+ live installations
- 35% of all e-commerce stores run on WooCommerce
- 995+ official WooCommerce Marketplace products, growing daily
- 80,000+ developers, creatives, and builders supporting WooCommerce merchants
- 350+ core code contributors
- 407 Woo employees working worldwide
So, if anyone tells you WooCommerce isn’t “serious,” they simply don’t know what they’re talking about.
Full Control, Full Ownership – Unlike Shopify
| Feature | WooCommerce | Shopify |
|---|---|---|
| Full Customization | ✔ Yes | ✖ Limited |
| Full Ownership | ✔ Yes | ✖ No |
| White Label Branding | ✔ Yes | ✖ No |
| Scalability | ✔ Unlimited | ✖ Pricing Plans Limit |
| Hosting Choice | ✔ Any Server | ✖ Shopify Servers Only |
| Transaction Fees | ✔ None (Varies by Gateway) | ✖ Extra Fees for Non-Shopify Payments |
With WooCommerce, you own everything—your store, data, and branding. You can customize it however you want, without Shopify’s restrictions.
Effortless Store Management
WooCommerce offers a powerful admin dashboard, similar to Shopify, but with more freedom:
✔ Track sales with the Woo Admin App
✔ Manage orders and inventory on mobile
✔ Receive order notifications via email & mobile
✔ Automatic plugin updates for security
✔ White-label login & admin CMS
You get all the convenience of Shopify without the unnecessary fees or limitations.
Scale as You Grow
WooCommerce grows with your business—whether you’re a startup or a global brand:
✔ Export & import data easily
✔ Full control over your database
✔ Expand into global markets effortlessly
✔ Choose any hosting provider for performance & control
✔ Integrate with any tool, anytime
WooCommerce is based on open-source principles, monitored by 450+ core employees, and optimized for speed, ensuring your store runs fast and delivers the best user experience.
The Bottom Line: WooCommerce Wins
If you want full control, affordability, and unlimited growth, WooCommerce is the smarter choice. It’s time people stop underestimating it and start recognizing its true power.
Need help setting up a high-performing WooCommerce store? Let’s talk.
